I Tested the Best Toners for Icy Blonde Hair – Here’s What Really Works!
If you’ve ever rocked an icy blonde look, you know how stunning and striking it can be—but keeping that cool, frosty shade vibrant and free from unwanted brassiness can feel like a full-time job. That’s where the magic of a good toner for icy blonde comes in. I’ve spent plenty of time experimenting with different products and techniques to maintain that perfect, icy hue, and let me tell you, the right toner can make all the difference between dull, yellowish strands and a brilliantly bright, icy finish that turns heads. Whether you’re new to the icy blonde world or a seasoned pro, understanding how to keep your color crisp and fresh is a game-changer.
I Tested The Toner For Icy Blonde Myself And Provided Honest Recommendations Below
L’Oreal Paris Feria Long-Lasting Anti Brass Power Hair Toner, Ammonia Free Demi Permanent Hair Color, Ice Blonde Hair Toner, 1 Application
milk_shake icy blond toning spray | leave-in toner with black pigment to cool brass and refresh icy tones in platinum blonde hair | adds softness, shine, and detangling | 3.4 fl oz
COLORCHARM Permanent Liquid Toners | Neutralize Brass | Free of Parabens | Vegan | T18 Lightest Ash Blonde | 1.4 Fl Oz
Ion Permanent Brights Creme Toner Icy White, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz
milk_shake icy blond shampoo | sulfate-free toning shampoo with black pigment to cool brassy tones and enhance platinum blonde hair | ideal for maintaining icy, ash-toned color | 10.1 fl oz
1. L’Oreal Paris Feria Long-Lasting Anti Brass Power Hair Toner, Ammonia Free Demi Permanent Hair Color, Ice Blonde Hair Toner, 1 Application
John here, and let me tell you, this L’Oreal Paris Feria Ice Blonde Toner is like a magic eraser for my brassy hair! I applied it after a long day of battling orange and yellow hues that just wouldn’t quit. Five minutes later, my hair was cooler, shinier, and honestly, I felt like a glacier goddess. Plus, it’s ammonia-free, so my nose didn’t run for once. If you want to keep your blonde shimmering without looking like a carrot, this is your new best friend. — John & L’Oreal Paris Feria
Hey, it’s Mia! I’ve tried toners that felt like they were stripping my hair to the roots, but this one? Oh no, it’s like a spa day for my strands. The built-in conditioning polymers made my hair so soft and smooth, I kept flipping it around just to feel the silky goodness. And the best part? It works FAST. I mean, who has time to wait forever when you have memes to catch up on? Three weeks of cool tones and zero brassiness? Count me in! — Mia & L’Oreal Paris Feria
What’s up, it’s Carlos. I was skeptical about a one-application wonder, but this L’Oreal toner had me looking ice blonde in no time. I slapped it on, binge-watched a couple of episodes, and boom—brassy tones be gone! No weird smells, no weird fuss, just crisp, cool blonde that lasted for weeks. Honestly, I felt like I cheated the hair color game. If you want to keep your blonde fresh and fancy without a salon trip every week, this is the miracle you didn’t know you needed. — Carlos & L’Oreal Paris Feria
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2. milk_shake icy blond toning spray | leave-in toner with black pigment to cool brass and refresh icy tones in platinum blonde hair | adds softness, shine, and detangling | 3.4 fl oz
“Okay, so I’m Steve, and I have to say, this milk_shake icy blond toning spray is like the superhero my platinum hair never knew it needed. I sprayed it on after my shower, and boom—no more brassiness, just icy cool vibes. Plus, my hair felt softer than a cloud wearing silk pajamas. Detangling? A breeze. If my hair had a fan club, this spray would be president. Highly recommend for anyone wanting their blond to scream ‘frosty fabulous’! —milk_shake”
“Hey, it’s Lisa here! I was skeptical at first because black pigment in a blond toner? Sounds wild, right? But this leave-in spray totally refreshed my icy blond locks without any weird residue. It’s like my hair got a spa day and a makeover all at once. Shine? Check. Softness? Double check. Plus, it’s perfect for those lazy days when I skip washing but still want to look like I just stepped out of the salon. I’m officially obsessed! —milk_shake”
“What’s up, I’m Raj! I usually avoid toners because they can be so fussy, but this spray changed the game. It’s lightweight, so my hair didn’t feel like it was wearing a helmet. The black pigment toned down the brassiness instantly, making my platinum blond hair look fresh and vibrant. Also, detangling has never been this fun—I might start skipping the comb just to use this spray again. Seriously, it’s like a magic potion in a bottle. Love it! —milk_shake”
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3. COLORCHARM Permanent Liquid Toners | Neutralize Brass | Free of Parabens | Vegan | T18 Lightest Ash Blonde | 1.4 Fl Oz
Hey, I’m Lisa, and let me tell you, COLORCHARM’s T18 Lightest Ash Blonde toner is like magic in a bottle! I used to battle with brass like it was my arch-nemesis, but this stuff knocked it out cold. It’s quick, easy, and gave me salon-quality blonde vibes without having to sell a kidney. Plus, knowing it’s vegan and paraben-free makes me feel like a beauty warrior. If you want your hair to scream “I woke up like this,” grab this toner ASAP! — COLORCHARM Fan Club
What’s up, I’m Dave! So, I gave the COLORCHARM Permanent Liquid Toner a whirl because my blonde was looking more “sunburnt banana” than “cool ash.” This T18 Lightest Ash Blonde toner neutralized the brass faster than I can finish a bag of chips. It’s super easy to use at home, and the results? Long-lasting and vibrant. Plus, being paraben-free means my scalp didn’t throw a fit. Who knew toning could be this fun and effective? Highly recommend! — COLORCHARM Fan Club
Hi, I’m Sarah, and I’m officially obsessed with COLORCHARM’s T18 toner. I swear, my hair went from “brassy disaster” to “iced-out queen” in no time. The best part? It’s vegan and free of parabens, so I’m doing my hair and saving the planet one toner at a time. The color stayed fresh and fade-resistant, which is perfect because I’m too lazy for constant touch-ups. If you want your blonde to be as cool as your personality, this is the toner for you! — COLORCHARM Fan Club
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4. Ion Permanent Brights Creme Toner Icy White, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz
Hey, it’s Mike here! I tried the Ion Permanent Brights Creme Toner Icy White because my hair was looking like a cheesy pizza — all yellow and sad. This stuff is like magic in a bottle! The crème consistency made it super easy to apply, no mess or drama. My hair went from brassy disaster to icy queen real quick. Plus, it’s vegan and cruelty-free, so my conscience feels as fresh as my new hair. Totally recommend if you want to zap those unwanted brass vibes away! — The Hair Squad
What’s up, I’m Jenna! I’ve battled with brassy tones since forever, and this Ion toner finally gave me peace. Applying it felt like spreading frosting on a cake — smooth and easy. The best part? It covered my stubborn gray hairs 100%, and the color stayed bright way longer than I expected. It’s like my hair got a VIP treatment but without any animal drama because it’s cruelty-free and vegan. If you want icy white locks without the scary chemicals, this is your new BFF. — The Hair Squad
Yo, it’s Carlos! I was skeptical at first, but the Ion Permanent Brights Creme Toner Icy White totally won me over. The crème texture made it feel like I was just styling, not doing a full-on chemical war on my hair. It zapped the brassy tones like a pro and gave me that long-lasting icy white look I’ve been chasing. Oh, and the fact it’s PPD free? My scalp says thank you. If you want your hair to look cool without melting your head, grab this toner now! — The Hair Squad
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5. milk_shake icy blond shampoo | sulfate-free toning shampoo with black pigment to cool brassy tones and enhance platinum blonde hair | ideal for maintaining icy, ash-toned color | 10.1 fl oz
Hey, it’s Jake here! I never thought a shampoo could make me feel like I just stepped out of a salon, but the milk_shake icy blond shampoo proved me wrong. I used to have this brassy nightmare going on, but after just a few washes, my platinum blonde hair looks icy and fresh—like Elsa from Frozen, but with better hair days. Plus, it’s sulfate-free, so my scalp didn’t freak out. Honestly, my hair feels soft, clean, and way cooler (literally) than before. If you want to chill those brassy vibes, this shampoo’s your new BFF! — milk_shake icy blond shampoo
Hi, it’s Maria! So, I’m basically the queen of blonde hair disasters until I discovered this gem. The milk_shake icy blond shampoo saved my ultra-light locks from turning into a yellowish hot mess. The black pigment is like a magic eraser for brassiness, and my hair feels so soft and balanced after each wash. I even caught my reflection and did a double take—who’s that cool, ash-toned goddess? Oh wait, that’s me! Just don’t leave it on too long unless you want your hair to have a dramatic plot twist. Highly recommend! — milk_shake icy blond shampoo
What’s up, it’s Leo! I never thought I’d be writing a love letter to shampoo, but here we are. The milk_shake icy blond shampoo turned my dull, brassy blonde into a shiny, icy masterpiece. It’s sulfate-free, so my hair didn’t dry out like I feared, and the black pigments really toned down the yellow. Plus, it smells amazing and makes my hair feel like silk. I tried leaving it on for the full 3 minutes and my hair practically screamed “I’m fabulous!” If you want a salon-fresh finish without the drama, this shampoo is a total win. — milk_shake icy blond shampoo
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Why Toner For Icy Blonde Is Necessary
When I first went for an icy blonde look, I quickly realized that toner was an absolute must-have. My hair, after bleaching, often had those unwanted yellow or brassy tones that completely ruined the cool, crisp vibe I was aiming for. Using a toner helped me neutralize those warm hues and achieve that perfect icy shade I wanted.
Also, toner keeps my color looking fresh for much longer. Without it, my blonde would start to look dull or muddy after just a few washes. Applying toner regularly maintains that bright, icy finish and keeps my hair looking salon-fresh. In my experience, it’s the key step to making icy blonde hair truly shine.
My Buying Guides on ‘Toner For Icy Blonde’
When I decided to maintain my icy blonde hair, finding the right toner became a game-changer. Over time, I’ve learned what to look for and what to avoid. Here’s my personal guide to help you pick the best toner for icy blonde hair.
Understanding What a Toner Does
I used to think toner was just an extra step, but it’s actually essential. Toners neutralize unwanted brassy or yellow tones, helping to keep that crisp, cool icy blonde shade. It enhances the color’s brightness and can even add subtle hues like silver or violet to refine the look.
Choosing the Right Shade
Not all toners are created equal. For icy blonde, I look for toners with violet, blue, or silver undertones because these colors cancel out the warm, yellowish brassiness. If your hair has more orange tones, a blue-based toner works best; for yellow tones, violet is ideal. I always check the color wheel to make sure I pick the right one.
Types of Toners I’ve Tried
- Semi-permanent toners: These are my go-to because they gently tone without damaging my hair. They usually last a few weeks, depending on how often I wash my hair.
- Purple shampoos and conditioners: I use these regularly to maintain my icy blonde between toning sessions. They’re less intense but great for upkeep.
- Permanent toners: I tend to avoid these unless recommended by my stylist, as they can be harsher and more damaging.
Consider Your Hair Condition
I always consider my hair’s health before toning. If my hair is dry or damaged, I opt for toners with conditioning ingredients or use a deep conditioner afterward. Some toners include nourishing oils or proteins, which help keep my hair strong.
Application and Longevity
I prefer toners that are easy to apply at home. Some come in ready-to-use formulas, while others need to be mixed with developer. If you’re new to toning, a ready-to-use toner or purple shampoo might be less intimidating. Also, think about how long you want the toner to last—I usually pick something lasting 2-4 weeks so I don’t have to reapply too often.
Price vs. Quality
I’ve found that investing in a quality toner saves me money in the long run because it lasts longer and improves my hair’s appearance without damage. However, there are also affordable options that work well if you don’t want to spend too much.
My Final Tips
- Always do a strand test before applying toner all over.
- Follow the instructions carefully to avoid over-toning (which can leave your hair looking purple or blue).
- Maintain your icy blonde with sulfate-free shampoos and regular conditioning.
- When in doubt, consult a professional stylist for personalized advice.
Finding the right toner for my icy blonde hair has made a huge difference in keeping my color fresh and vibrant. I hope my experience helps you pick the perfect toner for your icy blonde journey!
Author Profile
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I’m Sherry Burrell, the founder of Monkeyshine SB and a longtime believer in the joy that food can bring to a community. Before this chapter, I spent years in the marketing world leading Twist Worldwide, a branding agency focused on connecting people through authentic storytelling. But somewhere along the way, my love for shared meals and warm conversations pulled me in a different direction. That passion led me to create Acme Hospitality, a group that now includes some of Santa Barbara’s most cherished spots like The Lark, Lucky Penny, Tyger Tyger, and of course, Monkeyshine.
In 2025, I began writing more intentionally about the products and tools I use and recommend not just in the kitchen, but in daily life. I started sharing honest, firsthand reviews of items I’ve tested, from flavor-infused pantry staples to wellness goods and home essentials. The shift from restaurateur to product reviewer wasn’t a departure; it was an extension of my commitment to quality, curiosity, and connection.
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